Steve Jobs, the pivotal figure behind the success stories of both Apple and Pixar, turned his personality into a business philosophy. This New York Times bestseller reveals how he did it.
Leander Kahney is news editor for Wired.com and primary author of its popular Cult of Mac blog. He is also the author of two acclaimed books, The Cult of Mac and The Cult of iPod. As a reporter and editor, Kahney has covered Apple for more than a dozen years.